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Are You Interested in Running Your Own Print on Demand Business?

 

For many the answer is: “Dunno.  I don’t know. What Print on Demand is?”  That is a fair question, we ALL asked that one in the beginning.  You are in the right place, this site is dedicated to answering questions like that  – from A to Z. 🙂

What is Print on Demand?

Let me give you the short definition.

Print on Demand CompaniesCREATE AN ACCOUNT WITH A PRINT ON DEMAND COMPANY

First you create a free account with a company that specialized in POD.

Print on Demand IdeasDESIGN IDEAS FOR POD PRODUCTS

Next you create or purchase image files with designs that would look good on a t-shirt, mug, necklace, or any one of several other products.

Example Print on Demand Sales PageUPLOAD IMAGE AND SALES PAGE IS CREATED FOR YOU

When you are ready, you log into your account, pick a product, upload your images and fill in some information (like Title and Description).  At that point, the company automatically creates sales pages for each of your products.

Print on Demand Markeitng FacebookADVERTISE

You drive traffic to the sales pages.  This is where you major expense will be.  On the other hand has you make sales, you get money very quickly to pay for the advertising.

POD Machine David Morgan WikipediaPOD PRODUCT IS CREATE AFTER THE SALE

When a sale is made, the company creates the product (this is where “on demand” come from), ships the product to the customer and handles returns or most other issues.

 

Print on Demand ProfitREVENUE IS SHARED

Once the credit card payments have cleared, they take part of the sale price to cover  the Cost of Goods and turn the rest over to you.

There is lots more to it, but that covers the basics.  You can see that you don’t have to pay for inventory, deal with customers, and handle production, boxing or shipping.  You also don’t get stuck with inventory you purchased that didn’t sell.  Perhaps you noticed, every time you create a new product, you are increasing your inventory – forever.

Getting Ready for a Print on Demand Business

Print on Demand (POD) is a awesome business model, but it does have lots of moving parts.  Just like any other business, in order to be successful, you need to:

  1. Know what the process is – from beginning to end.  (You don’t need to be the expert in all of the various tasks, but you do need to know what they are.)
  2. You need to know how to take care of the various tasks.  Some you can (and should) do yourself and others you can outsource to freelancers, Virtual Assistants, or staff.  In the beginning most solo entrepreneurs handle most of the parts themselves.
  3. You need to have the time to learn the business and work the business.
  4. You need to have the proper mindset.  This mindset includes knowing that there will be ups and downs and knowing that you are going to need to work the business for months before it begins to return a real profit.
  5. You need to have some resources to invest.  As always there are some tools you will need and some recurring fees you will need to pay.  One of the benefits of POD is the low initial investment; however this low cost is relative to opening a Brick and Mortar Business where you often need well over $100,000 in capital to really get started.  You will need money for training, tools and advertising.

Who is Dr. Hale Pringle?

I have a Doctorate in Education, a passion for teaching, decades of teaching computer users, several years experience in POD and hundreds of interactive video conferences helping beginners with POD, I am uniquely qualified to help you get started.  You can find more on the About Page.

What is This Website About?

On this website, I share articles and links to articles that will help you build your POD business.  I also over a course designed specifically for beginners (You can see the Course Details here).

I’m glad you are here and I sincerely hope that I can help you build YOUR Print on Demand Business.